Buyology: Truth and Lies About Why We Buy
by Martin Lindstrom (2008-10-21)
average customer review: 
(217)
Filled with entertaining inside stories about how we respond to such well-known brands as Marlboro, Nokia, Calvin Klein, Ford, and American Idol, BUYOLOGY is a fascinating and shocking journey into the mind of today’s consumer that will captivate anyone who’s been seduced – or turned off – by marketers’ relentless attempts to win our loyalty, our money, and our minds.
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Posted: Wednesday, March 4, 2009 at 3:17 pm by Sylvhania
Filed under: Books, Listened to
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